Feb 11
15
One of the South Indian Film queen Ileana, has now a new feather in her crown. On the 13th of the Feb 2011, Inorbit mall in Hyderabad saw the opening of a new store, dedicated in her name by her mother and designer Samira D’ Cruz. The store was inaugurated by the Honble Minister of Home Mrs. Sabita Indra reddy.
The store in Hyderabad is the first and the beginning of many more stores across the country and even in the US. Right form casual wear to formals, party wear to traditional wedding collection, the Ileana store will offer its patrons a range of designs to choose from.
We are also in the final stages of finishing our online store which shall enable women from across the globe to buy Ileana’s designer wear just on the click of a button! Farrah D’Cruz, Ileana’s sister who heads the business side of the store elaborates.